Surfers scan, they don’t follow dutifully along the path we lay. For a linear medium like video this creates a problem, and explains why “Text remains King of the Web”. Two approaches to this conundrum, one from the BBC, one from MSNBC.
“Video content on the web must differ from TV. It should be shorter, less intermediated, It should be raw and direct…Fairly conventional wisdom these days I think, but why is it that so much online news/PR video ignores this advice and comes across as ponderous and stilted.
If there were ever a search for the historical prototypes of modern videojournalism then surely Michael Apted’s 7-UP series would figure large. A brief description from MA of his epiphany with regard to video and objectivity: “…it occurred to me that maybe what I was doing was something quite different from what I thought I was doing…”
An eloquent post by Rocky Mountain News sports editor Chuck Hickey on the sportsjournalists.com forums: the last day of the Rocky Mountain News, 55 days short of its 150th birthday. Photo by Joe Mahoney.
A few month’s back I mentioned that a low budget documentary from Passionate Productions seemed set to transform the world of dog-breeding. Today the cause received a major boost: The BBC announced it will not be showing the Crufts dog show next year, for the first time in 40 years. Despite regularly drawing 12 million viewers, the Kennel Club has so far been unable to interest any other major UK network.
“Don’t just send me a pitch letter or a book which requires me to put together the piece. Economic pressures mean we are short staffed so we will respond better to something that is fully formed.”
Back in 1966 Ken Loach set an impossibly high standard for documentary film makers with his TV drama Cathy come Home. A fictional account of a young family plunged into despair and homelessness the play caused furore in the British Parliament, was directly responsible for sweeping changes in the British Legal system and the [...]
As newspapers and regional TV stations continue to be blinded by Youtube and the creative excesses of the “people previously known as the audience”, advertisers are forced to take things into their own hands -
The study compares corporate adoption of social media between 2007 and 2008 by the Inc. 500, a [...]
When it comes to online video innovation, “big media is the tail of the dog,” says Rich Moran, a partner with Venrock, the venture investing fund of the Rockefeller family.
As newspaper and TV websites flail in the morass of “citizen journalism” they have created for themselves, advertisers (the folks who pay the bills) are forced [...]
Tampa Bay: where your dreams can come true, you can get the respect you deserve:
Each time you send me a video story that either makes it on the news or on our web site, Tampa Bay’s 10 will pay you TWENTY DOLLARS!
A couple of month’s back I blogged the changing skillsets required for video [...]
