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http://video2zero.com/new-rituals-for-new-media-pt1/ the business the art and the science of new media Thu, 11 Mar 2010 21:31:42 +0000 http://wordpress.org/?v=2.7 hourly 1 http://video2zero.com/new-rituals-for-new-media-pt1/comment-page-1/#comment-41 Steve Boriss Sat, 16 Jun 2007 15:09:51 +0000 http://www.shootingbynumbers.com/?p=43#comment-41 Communications theorist Marshall McLuhan once said, “people don’t actually read newspapers—they get into them every morning like a hot bath.” The same cannot be said of news online, where habits like clicking, searching, and scanning more closely resemble jumping in and out of a cold shower. The newspaper ritual has been disrupted. Communications theorist Marshall McLuhan once said, “people don’t actually read newspapers—they get into them every morning like a hot bath.” The same cannot be said of news online, where habits like clicking, searching, and scanning more closely resemble jumping in and out of a cold shower. The newspaper ritual has been disrupted.

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