video2zero

the business the art and the science of new media

Posts Tagged ‘habits’

Habits not hits

By peter • Sep 13th, 2007 • Category: Online Video

Back in July I blogged about the cunning plan hatched by the New York Times to wrap 30 seconds of news in a 5 minute video, thereby increasing their Nielsen ratings.
At the time I pointed out that this might not sit well with viewers who consider their time a valuable asset. Unfortunately the honchos [...]